My daughter Kyra is now 14.

I started the Kids Finance Initiative 4 years ago with her in mind because I was worried.

Worried that she had absolutely no clue about money and how it worked, even though she was pretty smart academically. She asked us to buy her a horse like it was the most reasonable request in the world. 🤦‍♀️ Granted she was 9 at the time.. But still!!

Most schools don’t teach kids about money. Neither do most high-schools or colleges. Or even business schools for that matter.

I thought the present day education curriculum would be more ‘innovative’. I was wrong.

And no, studying economics or finance or business studies doesn’t cut it either. None of these subjects include any personal finance topics.

They don’t teach kids about debt, credit scores, credit cards, budgets or common money mistakes.

Which is why our kids can easily calculate the gradient and y-intercept of the line y= 3x +12 but would be hard pressed to explain the difference between good and bad debt.

Or the concepts of impulse control and delayed gratification.

Having now gone through the KFI money management program, Kyra has such a grounded, mature understanding of money. Our team of educators did a fantastic job of arousing her curiosity, feeding her interest and instilling great money habits.

Like when she doesn’t fall for the usual marketing gimmicks or critically evaluates advertisements she sees. Or less amusingly, when she questions my buying decisions.

I know that’s it because she was taught these principles early on, so they are now hardwired in her and come naturally.

What is learned in youth is carved in stone – Arab Proverb

Marketing companies spend tons of money training their staff how to sell, yet our kids have zero training in how to buy.

And make no mistake, these companies are specifically targeting our kids. It sometimes feels like they know our kids better than we do. Thanks to the algorithm gods, they know what they’ve bought, what they intend to buy, and who or what influences that decision.

And while we may not be able to stop that just yet, we can equip our kids with the skills they need to make smarter money decisions.

So that they don’t repeat the mistakes of our generation.

SMARTER. RICHER. BRAVER.

That’s our promise to your teen.

So message us at [email protected] if you’d like to find out about our online money management program starting Feb 14th.

Either way, I urge you to consider getting your teen some training in this critical life skill. It’s too important to ignore or leave to chance.

P. S – Kyra is still obsessed with horses but at least now she’s looking at leasing options 🤦‍♀️🤦‍♀️😂